I found myself back on campus again, not as a full-time student, but an adult learner. Just last month, I made the decision to enrol in the MiniMasters in Marketing Management at Nanyang Business School, Nanyang Technological University. For those who may be contemplating whether you should return to campus for lessons while working, here is 3 of my reasons.
Awareness of Knowledge Gap
First of my reasons for returning to school was that I felt that I did not have enough knowledge in my current industry and interest in management. While in the retail and FMCG industry, the conversations tended to be along the lines of consumer behaviour, marketing strategies and trends. While I had taken some marketing modules before, as well as did two marketing internships, I did not have a deep enough understanding of the full picture of marketing. I decided to sign up to improve my understanding of marketing strategy, marketing research, branding and digital marketing.
Going back to campus also gives me the chance to interact with people from various backgrounds and settled into different professions. This provides even more opportunity for an early career professional like me to understand the perspectives of both early career and experienced professionals and in my field and other fields. Honestly, in retrospect, I also found out after the first lesson there is so many different cultures which students from different schools in my university had both in class and outside of class! This meant even more room for intellectual growth and understanding of the whole business environment!
Application of Theory into Practice
One benefit which I realised as a working professional back in school is also the application of theory into practice. Having the context to think of (despite being just four months at work) is a really good chance to really look at my experience at work through a theoretical lens and understanding why certain decisions are being made at work.
Contrary to popular belief, I believe that both my MiniMasters experience so far and undergraduate experience is highly applicable to the working environment!
I’m sure that it would be a pleasant experience for me to immerse in the marketing space.
Let’s all continue prospecting forward in our journey of lifelong learning!
Looking forward to sharing more about my MiniMasters in Marketing Management journey! Here are some takeaways from my experience!
If you are interested in taking the Mini Masters in Marketing Management too, do read our course reviews here.
While I have this opportunity to do both business analytics and marketing, if you are faced with a choice between either, do read this post!
Don’t think you can commit to part time courses in university? Self-paced learning might be for you:
Image Credits: Photo by Wengang Zhai on Unsplash